You have probably heard the saying, “Do what you love, and you’ll never work another day in your life.” I’d like to reword it a little for the purpose of this article, if I may: “Make your employees fall in love with your company, and you’ll never have to ask them to work.”

Of course, you need to find employees who are passionate about the ultimate goal of the company. Being passionate might make someone join your tech startup, but in this competitive world, it is not enough to keep them around.